As opposed to years when the #resort365 brand withheld the sale until the end of the first month of the year, the 2025 Lilly Pulitzer Sunshine Sale is kicking off this morning. Does anyone else recall the days of logging online on all electronic devices as soon as the clock hit 8 am in order to get in the virtual queue? Those days are no longer, as I was in the sale within five minutes of logging on the site via my desktop.
That said, items are still bound to sell out. (Looking at you Elsa blouses in the cheeriest of prints.) The sale runs until Wednesday, January 8th. Answers to frequently asked questions can be found here.
I rounded up the best of the best Lilly Pulitzer Sunshine Sale selections as inspired by my own wardrobe choices and actually documented on the blog.
lilly pulitzer dress edit
lilly pulitzer blouse edit
lilly pulitzer maxi edit
lilly pulitzer sleeveless blouse edit
lilly pulitzer shorts edit
lilly pulitzer skort edit
lilly pulitzer lounge edit
lilly pulitzer accessory edit
post 1 // post 2 // post 3 // post 4
bonus: lilly pulitzer por homme et petite garcon edit